Objectives/Challenges

Breakthrough technologies in water infrastructure and purification – which are utilized in more than 20% of the water supply in Germany – were brought to the United States with the goal of introducing breakthrough methods of protecting and preserving America’s water infrastructure. This company needed naming, branding, and earned media coverage – and that’s how Ainsley Shea delivered.

Outcomes/Implementation

The Ainsley Shea team developed naming for the parent company, Great Water Tech, as well as three subsidiaries: Folmar™ Pipe Protection, Algae Armor, and Swift Source. This work included logo designs, thorough brand development and design elements which culminated in the launch of a stand-out website.

Ainsley Shea has led the client through government relations initiatives and business development opportunities. We’ve successfully launched their brand, digital campaign, social media platforms, and most importantly, put the company in front critical players in their industry.

Deliverables

●      Social media campaign
●      New website
●      Naming
●      Branding
●      Government relations
●      Business development
●      Industry public relations